Brent Cross Town unveils the completed Visitors Pavilion by RED Construction Group


RED Construction Group, the specialist main contractor, has completed works on the 8,000 sq. ft temporary Visitor Pavilion at Argent Related’s and Barnet Council’s 180-acre, £7bn neighbourhood, Brent Cross Town. 

Marking the entrance to a new cluster of shops and restaurants on Claremont Way, the 8,000 sq. ft temporary space was designed by Moxon Architects and specialist engineers Expedition, with the fit-out by Woods Bagot.

Incorporating a new café, alongside an exhibition space designed by dn&co, the visitor centre showcases the vision for the new park town, its homes, workspaces, leisure and community spaces. The local community will be able to experience the future homes of Brent Cross Town in two show apartments on the upper floors, all within the striking cross-laminated-timber-framed building.

Designed with low impact materials, the building includes Glulam beams and RED Construction’s specialism, Cross Laminated Timber (CLT) prefabricated panels. All were chosen for their lowered embodied carbon footprint and faster build time, generating less construction waste. Off-site manufacture and energy-efficient operating systems were chosen, and all materials have been considered for reusability or recycling once the structure is dismantled. The Visitor Pavilion embodies Brent Cross Town’s pledge to be net-zero by 2030.

Graham Sturge, Co-founder and Group MD of RED Construction, commented: “This high-profile project is a great example of how alternative materials such as CLT can be used effectively and successfully in construction. We are proud to have worked alongside the teams and applied our in-depth knowledge and expertise to deliver the highly sustainable vision within the Visitor Pavilion. So, this space can be used and enjoyed by the community.”

Nick Searl, Partner of Argent Related, added: “The opening of The Visitor Pavilion and the announcement of exciting new local retailers are very exciting milestones for Brent Cross Town. We are looking forward to welcoming local people into the new space and to the new restaurants, cafés and bakery, which will deliver great food and experiences for the community from the very beginning of the development.”